S02E05 – Turning Ideas Into Brands – Peter Gould [Interview]

share this pageShare Page
Muslim Life Hackers

Channel: Muslim Life Hackers

Series:

Episode Notes

Mifrah and Maheen interview Br Peter Gould on the creative process and how to turn ideas into brands.

We take a look at Peter’s latest projects, how he manages his time and his vision of connecting people all around the Ummah.

Highlights from the show:

  • “What are some of the latest projects that you have been working on?” [5:25 – Mifrah]
  • “I really want to use creative thinking and design thinking to solve some of the problems that we have in the Ummah at the moment” [6:28 – Peter]
  • “ How did you take your ideas and turn it into a reality?” [10:12 – Maheen]
  • “The best reason to start up a start up… when you can’t not do it” [14:40 – Peter]
  • The importance of a live working concept [19:12 – Peter]
  • What were the challenges that you faced when you were launching Creative Ummah? [21:31 – Maheen]
  • “I needed to step away from the project…as an individual and approach it as something much bigger, and it is so much more when you find the right people”  [ 23:25 – Peter]
  • “How are you juggling all these multiple projects?” [23:54 – Maheen]

 

Episode Transcript

© No part of this transcript may be copied or referenced or transmitted in any way whatsoever. Transcripts are auto-generated and thus will be be inaccurate. We are working on a system to allow volunteers to edit transcripts in a controlled system.


00:00:00--> 00:00:02

Season Two, Episode Five.

00:00:04--> 00:00:15

Welcome to the Muslim life hackers podcast, the weekly podcast providing you the knowledge, tools and connections to help you get ahead in life. And now, your hosts, Murph and my family

00:00:24--> 00:01:06

Assalamualaikum Muslim life. This is mahane Malik here with another episode of the Muslim life hackers podcast. Hope you're doing well and I'm ready for another fantastic interview. Today we've got Peter gold on our show, Peter is a designer who helps brands all around the world to illuminate, enrich and inspire in sha Allah. His work with some awesome clients such as Sony, Etihad Airways, Vodafone, the Australian Government, the royal houses Saudi Arabia, and the list just goes on and on Masha, Allah, Peter currently runs a design studio called creative cubed, and is working on some awesome new apps as well as the new creative platform that has recently been launched. Now we get

00:01:06--> 00:01:47

into this new platform that he's launched in the interview. So be sure to stay tuned for and I pick his brain on his business process, how he goes about organizing what he does, along with his vision on connecting people around the oma how to turn ideas into reality, and much, much more. You know, this episode has to be one of my favorites that we've done so far. So with that being said, let's get right into it. As long as I can with them, like my kids, this is my hand and bringing you another exciting interview. And today we've got the one and only vehicle. So he that you've been described as the go to designer for many Islamic companies and non Islamic companies. And basically,

00:01:47--> 00:02:25

while he was googling you up and stalking me, we found this quote from the a BBC sorry, not ABC, and it says he has become the go to designer for many signing companies. He's amongst those young, urban global Muslims leading the emergence of the new cool Muslim. This is pretty interesting. And a nice thing to be said about you. So who is it that we want to know? Tell us a bit about yourself? Introduce yourself? Yeah. So I want to come Firstly, and thank you so much for having me. It's really cool to be a part of the show. And I really love what you guys are doing. So thank you very much for having me. And I'm sure you have some really amazing listeners too. So it's great to be in

00:02:25--> 00:02:44

touch with everyone listening. so humbled like Yeah, well, that's that's a big fancy quote that you found. I mean, some fancy Yeah. kondalilla. I mean, look, really, this is an incredibly, incredibly beautiful journey the last 10 years with a lot of blessings, a lot of projects, a lot of really amazing people and

00:02:45--> 00:02:54

brands and products and experiences that, you know, I've been able to work with and help sort of develop and grow and launch. So yeah, it's really led to a whole

00:02:55--> 00:03:35

beautiful, amazing collection of experiences and opportunities. So yeah, I mean, I mean, yeah, let me know where you want me to start? Like, yeah, well, we'll dive right in. It's really interesting to like, hear, like, you know, experiences that have really touched you and things like that. So when we did reset to and the tumble flop, it's like you've been pretty much everywhere around the world, different projects, different life, people that you've been involved with, things like that, and a little bit design questions that you've been in touch with things like that. Tell us a bit more about like, the projects that you're involved with and the communities that you're doing. Yeah,

00:03:35--> 00:04:16

sure. So I mean, day to day, I'm running a branding and design studio, and have a little team here in despite the beach here in Sydney, a little creative studio, and we work on lots of really cool and interesting projects. And, and we're very fortunate in that we have a really diverse set of clients and briefs that come to us. And, and they really range from, you know, from sort of local government work, which is sort of, you know, not the most exciting stuff, but definitely, you know, good, good basic design work right and adjust the Australian flag for us a little bit. Stuff like that. I have redesigned the strain flag really well, I just, it's just a fun project. It hasn't been

00:04:16--> 00:04:18

accepted by anyone. But

00:04:20--> 00:04:23

yeah, that's one of my lifelong goals to work on. But the

00:04:24--> 00:04:54

Yeah, but but I mean, some of the more interesting and exciting projects come out of places like you know, the Emirates or Saudi or, you know, I lived in California for a little while and, and still, you know, sort of in touch with a lot of the people and organizations there that some interesting work comes from also lots of try and work on my own sort of internal ideas and create I've worked on creating few startups from apps and games and more recently, a new platform that I've helped launch so always trying to keep active and busy and

00:04:56--> 00:04:59

not just busy for busy sake but productive and you know, you guys would know all about that.

00:05:00--> 00:05:34

I think you want to, you know, try and use your time for something beneficial, that keeps inspiring you to keep, you know, getting better and better. And also others, you know. And when people, you know, I'm very humbled and blessed that lots of people write to me or send me questions or send me messages saying, I like this thing that you did. And then I inspired me to do that, and so on. So that keeps me going as well. Yes. So like with, with the initiatives that I'm doing in my projects? Um, would you would you be able to tell us a bit about, like, the latest ones that you're working on right now? Yeah, sure, sure.

00:05:35--> 00:06:15

So yeah, there's always a few things in the works. And one of the more recent ones that I'm really excited about, I think, has a lot of potential. It's called creative woman, and creative online.com launched in December, we launched in Dubai. And it's got basically, there's a lot of us to open, but in a nutshell, it's about connecting people around the room, who, and empowering them with creative skills. So the vision is this. So imagine in 10 years time from now, because some kid in od che, or some remote place with you know, not a lot of aquanaut, you know, not living with necessarily, you know, big university or a lot of money or a lot of resources around them, but they're able to log on

00:06:15--> 00:06:53

to creative woman.com. And for free or very affordably access and directly work under the teachings of some of the great, greatest Muslim artists and creatives, photographers, you know, film makers, fashion designers only one spot and learn from them and meet other classmates from around the world. And then do collaborative projects together with those people that solve some of the almost big problems. And we have a lot of problems. You know, you didn't tell you that. So I really want to use creative thinking and design thinking to solve some of those problems, you know, you know, the Queen was crying, and we've got so much talent, Mashallah, there's so many amazing people that I've met

00:06:53--> 00:07:35

and seen over the last decade from Indonesia to, you know, Istanbul to, you know, California to, you know, you name it, there's this amazing, you know, lots of young people energized and they're, you know, they're, they have their Dean and I want to empower themselves, you know, with a faith. So, the whole idea of cradle oma is is is using all of those things together. And I think it would be really cool. So what, what, in what inspired you to actually do something with regards to like, the creative field that goes I mean, why can't you get into like politics or something? policy? Oh, my gosh, that would be disaster. I stay well away. Oh, my God. Yeah. I'm, I'm pretty sure even the

00:07:35--> 00:08:07

current prime minister would do a much better job. I yeah, look, it's just, you know, be part of my story. You know, I guess since I was young, it's just, you know, I've always been fascinated by it's it's like a lot of points every in every, like year, there's enough people going around the planet alarm makes enough of them have an innate desire to do to have a talent in one particular area, that there's just enough to go around, like I had this thought make measure money to a lot design, all the kids in like 2018 born really, really want to be accountants, like every kid around the planet, right?

00:08:08--> 00:08:09

Yeah.

00:08:11--> 00:08:28

But, of course, that would be disaster. But there's always, you know, like this incredible spread, people have a natural inclination for different talents. Right. And, and I see that with my kids, you know, they're just born, you have very little to do with that initially. There's a range of nature. And anyway, good, you came back to the question. So my particular

00:08:29--> 00:09:10

sort of love always was drawing and creating things and dabbling on computers and technology and combining those things going to high school, and then, you know, rolling in design degree, and doing design at the same time starting my first business when I was about 20. And just, I had no idea what I was doing. But I started something I was around the whole.com era. And yeah, yeah, before I knew what I was doing, you know, some web projects. And the first brief we got was a really impressive and very scary website project. For a large, well known company, we somehow ended up my partner and I, and I realized, you know, I had no idea what I'm doing. But we met, but we learned and it was a

00:09:10--> 00:09:54

great way to just get the business up and going and just really learn hands on and working with clients and deadlines and projects and technology. And, and so yeah, really, I followed that over the, you know, the last decade, I started traveling around that time, I was interested in Islam became Muslim. And so traveling to Washington, DC, and an Arabic And I found this whole beauty in in places like Morocco, Syria, Jerusalem, Turkey, I ended up you know, staying in a few of those places for a little while and going back as much as I could, and just trying to absorb all of those. And it made me feel like you know, it's upon a lot but I'm, I know, what does that mean, as an Australian

00:09:54--> 00:09:59

with some creative graphic designer, you know, and so I, you know, I was trying to connect to that tradition. And that was

00:10:00--> 00:10:40

Legacy with, you know, contemporary elements. So continue that journey of, you know, that artistic tradition that Muslims have been in a very contemporary graphic design way. Yeah. Well, thanks for sharing that with us and really interested to know, what the influences have been behind your projects and seeing that all combined to what you're doing right now. And I just want to shake things up a bit. And first of all, I wonder why much credible might in Dubai, right? Yes. And secondly, it was just an idea that you started with, like, how did you take this idea? Like, we all have ideas? I mean, we have an idea. Like, we want to take a little take on the world. Yeah. But it

00:10:40--> 00:11:17

just stays as an idea. Yeah. How did you take that? Yeah. And make the leap to get into reality? Yeah. Well, this is this is a great question. I mean, think about it. Like every single thing around us man made like this coffee cup, this spoon. You know, this recorder? It's, um, it's it's just an idea act on acted upon every single thing, every creative thing, right? Yeah. I mean, and every single thing around us has gone through that that process of someone going, Oh, you know, it'd be really cool. If we have a spoon that looks like this, you know, that'd be really helpful at some point. Yeah. And then it gets iterated upon and change and change and developed. And, you know,

00:11:17--> 00:11:45

actually, this is really probably showing off but actually designed the logo on the back of the spoon I just read. Yeah, this was about 12 years ago, one of my first design jobs for was for a big cutlery company. And, and it's, I know, it's showing off, but it's a really good one on with clients, because I can say, I'll see you want to see some of my work. Well, that's for sure. Using No, because they just pick up the phone. Oh, wow, what are our listeners? We're actually sitting in a cafe, just by the, by the,

00:11:46--> 00:12:26

by the beach side by Peters offices, and we should take a photo of the speed. Yeah, well, you know, it was, it was a that was part of that period of just really, not really knowing what I was doing. But just trying things out. And some, you know, it's just a lot opening a lot of doors and, you know, like, incredible So, so getting back to your question, like, and with creative oma, it, look comes about one, you know, a lot of things come about organically that I mean, you can't not do it, like you just feel like I really have to do this thing in me. You know, I just feel driven. And so I had someone that I became good friends with and is someone that's really like a mentor to me, named

00:12:26--> 00:13:07

Khadija. She's based in California. And some years ago, we were talking about, there's a real lack of creative events and projects, and mentors. And in the online, you know, we were doing stuff online, we couldn't Basically, there wasn't like what there is now there's all these photography workshops and artistic things and graffiti workshops. So we came up with this idea for a series of events and the cool the creativity in the spiritual path. Yeah. And we had, I think, seven of those events of acronym for that anyway, go ahead. Yes, we'll just call it CSP, right, CSP, and we, we did those in Toronto, San Francisco, Kuala Lumpur, Sydney, and Nova. And it was really amazing way to

00:13:07--> 00:13:33

connect all these creative so I had that thing going on for a while. And then at the same time, I was doing like branding workshops, and teaching design, a lot of people asking about things. And so, so creative home was really the fusion of those two things. So it's teaching and sharing skills and knowledge, by bringing that whole aspect of connection and working together, using your creative talents collaboratively for for great causes, and combining

00:13:34--> 00:13:46

combining ideas to solve, you know, problems that need to be solved. So creative home is really just that, like, it's really at the very, very first level, it probably needs 10 years to get to where I would like it to be on

00:13:47--> 00:14:26

that channel, if we can have a million people logging on every day working on really cool projects, solving issues, you know, or if there's some, some big company in Saudi that's looking for a really brilliant illustrator, you know, in Indonesia, they can find them quickly and easily. And vice versa, if there's some fashion, you know, sort of fashion designer or fashion business owner looking for some, you know, designer in California, or if there's someone they want to learn from someone in Indonesia, or vice versa. There's like, make all the connections happen, because there's all these pockets, but they're not connected. Yeah. Yeah. That's, that's amazing. It's, it's really cool to

00:14:26--> 00:15:00

hear that, you know, it was huge, and it was kind of like organic. But then there was also like, this kind of like burning need that you wanted to net out in the world. Yeah. And you just kind of took that step. That's it's like, I'm doing this as one of my startups courses at the moment. And the guy who started one of the cofounders of Facebook said, the best reason to start a startup is you can't not do it. Mike, you have to do better. I want to make a start up yeah, it's or like exactly, or it's like I go to, you know, some business school and now I'm gonna start a business or I'm gonna, you know, I want to be rich and famous or one

00:15:00--> 00:15:25

Like, you know, the man boss, those are like, you know, fine, but with creative boom, I just felt like it's the culmination of 10 years of work and thinking, and I have to have to do this thing under law. So yeah, check it out. There's still lots of stuff to be done. But anyone listening, we're also looking for people to do courses, like actually design their own course and teach. So if you have some, so definitely you too, I'm expecting a really good course from YouTube. Yeah.

00:15:26--> 00:15:59

Yeah, how to create an awesome podcast series, you know, how to inspire people, you know, like, I could just build a course put on Creative woman that people would benefit from that knowledge, you know, and get paid as at the same time. Sure. Yeah. So so so like, with with regards to like, going back to your widget video, like, if we were to get into the nitty gritty about, like, how you manage to make it happen? Yeah. What about things? Like, how do you go about with things like finding the right people finding the funding to actually make it happen? Because obviously, it's a platform with like, yeah, good technologies and stuff in place. So yeah.

00:16:01--> 00:16:07

What went behind actually getting that to happen? Yeah, you know, like a really a huge amount of work.

00:16:08--> 00:16:43

You know, that's why the passion is the number one, the most important thing, you know, if you're, if your motivation is like, Oh, this is a great business idea, it's gonna make me a lot of money, it's like, I admire that you, you know, if you don't have that burning passion to keep doing it, if, you know, I'd like all hours of the night, you know, if you, you know, there's deadlines and things that really push you to do it, you do it out of love. So we're kind of, so you know, more or less where what inspired it, but in terms of the process of actually going through it. So the working the working sort of title for it was actually a Peter Gould design school. That was sort of the whole

00:16:43--> 00:17:17

idea around it, because I was going to be teaching design and branding. But then, you know, bringing a lot of this creativity in a spiritual path thinking from this event that we have in series, we had one in Sydney, I was like, you know, and speaking, you know, with other creative friends, I was, like, you know, this is, this is a good idea to put them all together. So, so I wrote, I did like a few planning and things on a lean Canvas, I kind of mapped it a lot what I would like I did some research, I, you know, commissioning some online research, I did, you know, even through my own Facebook groups, to some, you know, some polls and things like that reached out to a lot of

00:17:17--> 00:17:23

different people, particularly Indonesia, really focusing on because there's 277 million listens there, that's like a user base for us.

00:17:24--> 00:18:00

So there's so many parts to it. Um, so you've got to be highly organized, manage, sort of have a plan. And then eventually, you know, identifying the right people that will come on as, like co founders with you. So there's plenty of people in my network that are good advisors and good people that would, but to find people that are really dedicated and say, Yes, I will take this, you know, mission on with you. Um, you know, I just, you know, I was blessed to find the right people. Ruben, brother, Ruben and Irfan who's in Malaysia. And, yeah, you know, Allah sends people your way as well. I think I believe that. That's so true. Like, I remember

00:18:01--> 00:18:33

something someone said, or I read, but it's also whenever whenever you take that path plan, whenever you do something for the sake of Allah, Allah subhanaw, taala was sent to you, the people that resources Yeah, she just make it happen. And she's just about us taking that first step. Yeah. And just starting, yeah, that's it, keep going. Keep walking, keep being persistent. That's trying that's trying and keep refining and refining and taking advice, you know, this, you know, that, that, you know, staying true to what you know, this thing can be and really, like, keep that that vision. It's like, there's that distant mountain, you know, like, you guys have your logo, design

00:18:33--> 00:18:56

history, there's a big mountain. So that's the mountain. Now you don't know the path to get to the mountain because it's too far away. But you can see the mountain and you just keep walking, you sort of as you come across different bridges and valleys and whatever you go through, but you know that you're going to that place. But then the mechanics of this building this thing, so we decided to do a like a crowdfunding campaign. Okay. Yeah. The launch?

00:18:57--> 00:19:31

Yeah, definitely image good is awesome, by the way. And Michelle, I'm good friends with the founder. And I'm really, that's a great, great tool. And a lot of people using it now young entrepreneurs, and, you know, creative people are starting to use that a lot more. So yeah, we raised a good amount of money on that, that sort of basically got us going, we had a sort of plan in place to build the platform, we've got, we wanted to just get it like lean, lean startup methodology, just get it out there, get a live working version for people to check out and just show a working concept. Very important to have a working life concept to show people not just like, theoretically, you know, cuz,

00:19:31--> 00:19:59

you know, investors see pitches every day, but like, it's theoretical, they want the working real proof of concept. So our investors are really actually in this stage are actually users and the people producing content for us that we want them to really invest in the idea and the platform. And yeah, we built it. We rolled it out. We did the launch of the first version in Dubai late last year as part of the world Islamic Economic Forum, which is cool. Okay. Yeah. So they helped us and they hosted us and gave us the venue and stuff like that.

00:20:00--> 00:20:11

And Yep, it's really not so. But now we're actually at a stage where we're going to pivot a little bit like we need to refine the idea. There's a lot of work on the platform needs to be done. And we want great content.

00:20:14--> 00:20:50

It seems like you know, the people that come about with the project, kind of like you knew them and kind of have a look for those who really have the same burning desire that you had. Yeah, it seems to me that what kind of started creating the mo was something that was keeping you up at night. Is that true? Yeah, more or less? I mean, apart from my crying, baby, you know, like, like, on the side? Yeah. Yeah, it's, um, very much. I mean, that was a real concern to me that we have all this amazing talent that, you know, like, I've seen firsthand and met all these pockets of people in in Keio, or wherever might be in Sydney, you know, Melbourne, and it's like, Okay, what are we doing

00:20:50--> 00:21:23

with all that talent? I mean, yes, sure. Everyone's you know, making great livelihoods or going getting jobs and maybe starting businesses great. But like, how cool and amazing would it be if we could get some of those people working together. And this is the show the platform that makes it happen? So the first week, I was able to get support throughout this year as well. And they sponsored the first community challenge, which is basically where you use your creative skills to, you know, answer a very simple brief, which is what's what's an issue important to you, and express that issue through any kind of communication. And they've agreed to fly the winner out to Algeria

00:21:23--> 00:21:28

and Qatar and present the work. So having a good supporter early on helps the brand along. So.

00:21:29--> 00:22:08

Yeah, it's such a big project. And even with this and laugh at this, like it's a pretty big project, and we've had challenges and we've had a lot of feeds and nervousness and backing away and coming forward. Yes. What are the challenges? What it is? You feel nervous? Yeah. Before you launched it up there? Yeah, totally. I mean, it's, it's such an ambitious, it's such an ambitious, bold thing. It's like, it's almost like, it's, I mean, because I work with a lot of different brands, and I help people launch and develop their brands, often people will make the mistake of thinking that the the desk the end goal, and the destination is is finally building and launching and getting the product

00:22:08--> 00:22:40

out there and saying, breathe out. Yeah, I finally did it. You know, after a year of work, I've got this product out. It's out. I was like, No, no, no, that's just the stock. Like, once you feel so emotional, that right now it's day one begins. And, and that's, you know, I almost fell into that trap with creative woman, because it's collectively you know, 1000s hours of work, lots of people, different places, so many people, and then you go launch and like, yeah, so I mean, to be honest, over December, I took a little bit easy just to you know, just to kind of regroup and refresh and then review the kind of feedback and, you know, hello, we've had, I think like 600 users

00:22:40--> 00:23:00

registrations a lot of people starting to take courses. Yeah, it's cool. Without any real, we've only really promoted through friends on social media. And, you know, some of them have, you know, millions of followers, you know, I've got a good partnership with Eddie for the day. So they've got like, 10 million followers. So when they be sure you and you get, you know, 100,000 likes and 50,000 shares, that helps a lot, you know, that's

00:23:01--> 00:23:38

right. Yeah. So that that's the power of a connected oma, right? That that's the power. You don't need to go in, like, have billboards and a big fancy campaigns and stuff that's not about that. It's, they see the value in it, and you connect with people. So yeah, since we'll be coming back to this, you know, connecting and it just seems to be like being caught up again and again, even throughout the process of building credit. Right. That's it. That's it. And it's and I realized that I need to step away from it as an individual and approach it more as much something much bigger. That's why the whole idea of you know, Peter Gould design school just was too limiting and too, you

00:23:38--> 00:24:17

know, self focused, I guess it wouldn't Yeah, wouldn't be successful if he you know, that's it's so much more when you find the right people and partnerships. Yeah, I love to hear Yeah, that's, that's so cool. Yeah, inspiring. And one thing that I really want to get into in a minute we're discussing result we all have the same 24 hours in a day. But you've got maybe three decides to go upstairs and you're watching movies or this cool side projects. And now this creative Omar which is like connecting with potentially millions of Muslims around the world. Not to mention you've also got a growing family and two kids as well. Yeah, three, three steps along the way. That's all right.

00:24:19--> 00:24:44

Yeah, how do you do it like it seems like superhuman? How do you juggle all these projects and continually stay motivated and work through setbacks? It's one always whatever state you're in the whatever your condition is being the state of sugar and gratitude, right? So whatever your and I wrote a thing a few years ago, like I do a lot of goal setting and planning and actively try and manage those and track those metrics and so on.

00:24:45--> 00:24:59

Is like whatever. However this thing however successful, popular my artwork is or isn't. I want to remain grateful and humbled for that and I've tried to keep that and Pamela like, a lot of blessings keep coming and I feel like as long as I keep

00:25:00--> 00:25:09

Trying to maintain that level of gratitude. Yeah, those things, then then you know, that door is still open. So that's, that's the most important thing.

00:25:10--> 00:25:49

But stay, I mean, this just the motivation is like I see the need for all these things. And I see the potential for them and excites me about being, you know, one of those people that help really empower the oma and empower individuals. And I see that organically through different things I'm doing. But this is one of the ways to do that. But being really organized, having good systems like I use, you know, I mean, there's so many different tools, but I personally use Trello a lot and like 1000s of Evernote, so they're all tagged up nicely and organized. I I'm really big fan of delegating and outsourcing. I mean, and to be honest, I what I should have said, first is my team, I mean,

00:25:49--> 00:26:07

obviously, you have an amazing team behind me, I'm not just one guy at all, it's really the team around me, I've got two full time designers with me, and then a good network of freelancers that I use for regular basis for different things. So finding the right people to believe as well. And so they support you and your vision. And then

00:26:08--> 00:26:09

and then you know, just

00:26:10--> 00:26:43

you know, watching as these things come out and having a daily channel, I have a you know, my Facebook that I use post regularly, and seeing on a daily basis, like what people do with that stuff. And you know, the feedback you get from those and more things. Yeah, that's it, and you know, what they're getting out of it. And when people send stories about I did this or that, you know, I sent it to my sister now she's starting her own thing. I mean, humbler, this means so many of those kind of stories. So that motivates me a lot. And I, you know, even like, say, when I launched all these kids apps, I needed for my kids, like, I'm like, I found all the apps out there for kids for

00:26:43--> 00:27:10

missing kids too boring or too ritualistic or whatever. So I'm like, Whoa, I want the stakes are really high. Yeah, a lot. Really good quality, fun, exciting, engaging stuff for all of us. Yeah, you know, and that's, it's like an Amana, if I've got these creative skills and tools in a business. I can't just be going designing sneakers, and you know, soda, drinks and stuff like that. I want to be making really, spoons. Yeah, well,

00:27:12--> 00:27:30

yeah, it's helpful. Yeah, that was a good project. You know, I'm saying we've got to use, like, there's a reason why we're here. There's a reason why you've got those talents, whatever they are, and, and, you know, you've got to use them for, you know, in the best, most like, effective, coolest way you can, yeah, that's just amazing.

00:27:31--> 00:27:41

Thanks for sharing that with our listeners, because I know they're gonna really benefit from that just knowing that, you know, we've got these skills, and that when you have the need to use them, and you're here for that reason.

00:27:43--> 00:27:47

That's just the perfect message. And then just finally, fully endorse.

00:27:48--> 00:28:24

Any advice that people out there have ideas, they've got their projects that they want to start? Yep. They're not sure how to do it, maybe, you know, they're not sure like what to do with their skills and telling you what final advice you can give them? Yeah, definitely. Well, I, I'm writing a whole series of articles and tips. Now, literally, this year, I made intention to write a whole lot of free content that does giveaway because I get asked regularly online or through my, you know, assistance or whatever, like, loads of similar questions like same sort of thing, advice. There's, there's so much of it. I mean, I could talk about, you know, finding the right people and

00:28:24--> 00:29:02

partnerships. I can talk about, you know, how you just have great intentions. There's so many amazing free resources out there. Like I'm doing a free startups course right now with Y Combinator. And it's just brilliant. Like, it's free course, the prerequisite for teaching the course. But each lecture, there's 10 guest lectures, each one has to have founded and an own a company worth more than $1 billion. Right to be lecturer. Yeah. And so the first lecture is the co founder of Facebook, you know, and so on. So it's like, when you hearing for people like that, it's like, how can you not feel motivated? They're just like, regular people that have done this. I'm like, Whoa, shall I can

00:29:02--> 00:29:08

be one of those people. And anyone listening can be too. Yeah. You know, why? You know, why wouldn't you like, you know?

00:29:09--> 00:29:10

Yeah.

00:29:11--> 00:29:52

Yeah, but but I think, you know, like, it's a selfish plug. But it's like, I really mean it like this year, I'm really writing a lot of stuff that's coming out. So if you do sign up to the newsletter on my page, then you'll actually start getting some of those things. Specifically, how to find your talent, how to develop that. And, of course, I'm building creative Omar is basically how to develop and build and grow, launch and promote your own idea and turn it into a global, a global brand. That's basically what I want to be teaching this year. So basically, just getting out there using the resources available, because there's so many out there and then taking that step. Yeah.

00:29:52--> 00:29:59

Get in touch with defeated work and sign up for this newsletter and start getting all that right now short, put unashamed.

00:30:00--> 00:30:01

Yeah, no problem, no problem.

00:30:02--> 00:30:04

Start off, where can they get in touch with you?

00:30:05--> 00:30:17

Probably Facebook is easiest thing. Just search for Peter Gould or the website, Peter dashboard calm. And yeah, you'll pretty soon you'll you'll probably blocked me because there's so much stuff coming through every day.

00:30:18--> 00:30:25

But at least for that first few days you will be swarmed with, hopefully, certainly useful things. Yeah, but

00:30:27--> 00:30:36

yeah, just really, if it really comes down to have a good intention, be in as always in a state of gratitude, and Wallahi like amazing things will happen.

00:30:39--> 00:30:48

Thanks a lot. Thank you. Thank you guys. Thanks very much. As always, we love talking to you and picking your brain and we really appreciate you taking the time to tell us.

00:30:51--> 00:31:30

All right, and that concludes the interview with Peter gold. In short, it's getting you thinking about your talents, perhaps turning an idea that you have into a reality do check out Peters home on the web over at his site, PETA dash google.com plus his Facebook where he shares some pretty awesome stuff. We'll put all the links to these pages plus creative or minor show notes, which you can find over at our site in sha Allah. Plus, you can also find links to previous episodes and interviews that we've done there as well. Finally, I want to talk to you about something I want to talk to you about our VIP mailing list, free exclusive content, previews tips, actual interesting discussion

00:31:30--> 00:31:46

where we talk about stuff that matters to you. Plus, you get a say in future guests and topics that we have on our show as well. You know what to do Muslim life hackers.com forward slash VIP. Until next time with some life hack is aim high take action and be awesome.